Entrepreneurs
Anas Marwah: The Syrian-Canadian Influencer Who Lit Up Burj Khalifa
Anas Marwah began his digital journey as far back as 2014 with The Weekly Show, really quite an impressive series of comedy political commentary. He softened the harsh political truths with humour and rapier-like wit, gradually becoming known for his take on current events that boldly yet entertainingly crossed the line. Although the series worked, Anas came to discover this was not his calling. Not long after, he shifted his focus toward family-friendly content, and this proved to be the breakthrough that catapulted him to social media superstardom.
Anasala Family is a family channel developed by Anas Marwah and his wife, Asala. The vlogs, pranks, and challenges he posted made him gain an instant following as he gradually brought people closer to him through relatable sharing that did not only include highlight moments but also the everyday life of his family. Most times, his children accompanied them, and viewers got a true sense of who they were. This altered content made Anas a personality not just in Dubai but in the whole social media world. The Anasala Family was visible due to their intricate weave of humour and reality and the wholesome moments of family life. The recording of a messy moment when setting the stage to a perfectly desirable prank or prankishness made the content on this channel really relatable to millions. Authenticity combined with Anas’s natural charm saw the family gain millions of subscribers and become one of the most popular social media families in the Middle East.
The moment of defining Anas Marwah was 2020 when he planned one of the most extravagant gender reveal parties ever witnessed. A new social media phenomenon marked this moment as Anas and his wife Asala announced the gender of their second child by lighting up that famous Burj Khalifa in Dubai. The skyscraper was lit blue to indicate that the couple was in for a boy. It was amazing to the fans but was, in fact, a viral sensation, receiving more than 41 million views on YouTube. The dramatic move testified to the extent of influence Anas had gained. It was not only a family affair milestone but also a cultural event that captured the imagination of millions across the globe. The gender reveal of the Burj Khalifa cemented the status of one of the most recognizable influencers in the UAE: Anas Marwah.
In the case of Dubai, with its influencer culture, is emblematic of the rise of Anas Marwah. Anas is one of the top Dubai influencers and has created content that’s not only entertaining but also very engaging and enjoyable for his diverse range of viewers. Having a multicultural background as Syrian-Canadian enables him to reach fans all around the globe through different approaches. What makes Anas’s success even more special is that he maintains a balance between his personal life and public persona. But, despite all that, Anas is remarkably humble. One can well witness him sharing candid moments of parenting and family life which has earned him much respect among his fans and peers alike, keeping up the authenticity of his worth amidst the glitz and the glam of Dubai’s influencer scene.
He influences far beyond his online presence. For example, he is active in doing charity work and participating in community events-that is how committed he is to giving back. And with all that, he just keeps on inspiring others to make something good happen in their own little corners of the world.
His openness to sharing personal struggles and milestones has brought him closer to his fans. Discussing the good, bad, and ugly aspects of parenthood and the issues surrounding fame have all helped him in creating a responsible and standing community around himself.
Entrepreneurs
Sustainable Growth and Islamic Principles: The Ajman Bank Story
The Ajman Bank was established in consonance with the overall vision of the Emirate of Ajman in diversifying its economy and stimulation for sustainable growth. It was established in the year 2007, and with the launch, it was the first Islamic bank in the Emirate of Ajman. This bank would cater to the needs of individuals as well as corporations, all while strictly adhering to the principles as advocated by the various schools of thought of Islam. The bank started formal operations during the year 2009. It launched two branches in Ajman with a plan to immediately proliferate all over the UAE.
Ajman Bank, needless to say, were a success because they had a clear focused mission – responsible and value-driven financial services in line with Shari’ah principles. The government of Ajman has been supportive of the bank since the first day as it played its role as a central pillar within the emirate’s financial development. Today, with branches and ATMs all over the UAE, access is conveniently available to Ajman Bank across a broad customer base.
Ajman Bank is one institution that takes the issue of providing financial services in accordance with Shari’ah – or Islamic law. In theory, this basically refers to the determination to avoid riba, commonly called interest, so that all banking activities as well as investments make ethical sense under the Islamic principles. Its services include personal banking, corporate banking, investment banking, and treasury services. It has ensured the delivery of ethical, responsible, and customer-centric banking, winning the confidence of individuals, businesses as well as government entities. The advantages of Ajman Bank are placed on growth fostered through services that make contributions to the socio-economic development of the region. By offering customized Islamic banking solutions, Ajman Bank is playing an important role in helping the bank’s customers-these could be private or business customers-to prosper according to their values.
Profitability is not all what Ajman Bank has ambitions over. The bank strives to become a truly sustainable institution: that is to say, it focuses its attention on both community care and profit growth. These initiatives are rooted in corporate social responsibility (CSR) programs that enhance conditions for communities, the environment, and the economy. From economic development at the local level to environmental sustainability, Ajman Bank ensures active contributions toward a brighter future for the UAE. This extends into its internal culture, in which the bank nurtures an inclusive environment that supports the growth and development of employees, especially UAE nationals.
Ajman Bank has been a key proponent of Emiratisation, a strategy focused on increasing the number of UAE nationals in employment. Incorporation of the Emiratisation initiative has been there since its establishment with Ajman Bank ensuring that UAE nationals are considered first for positions and developmental opportunities. As part of commitment towards national talent, Ajman Bank has won the UAE Emiratisation Award from the Ministry of Human Resources and Emiratisation. In return, the bank will be contributing to the overall vision and transformation of the UAE by transforming it into a knowledge-based economy. The deployment and opportunities given to Emiratis in general will allow them to grow and excel within the bank. Emphasis on Emiratisation is also aligned with the long-term objective of enabling the growth of this country by developing the future generation of banking professionals.
Ajman Bank maintains its drive toward becoming a true sustainable, innovative, and customer-centric institution. Strong strategy and vision, dedicated staff, and latest banking solutions have now positioned Ajman Bank toward continuing to push economic progress in the UAE. Its commitment toward Shari’ah compliant practices, with pioneering efforts at Emiratization and concentration on sustainability mark it uniquely as one of the top Islamic banking institutions and a cornerstone of the UAE’s financial sector.
Ajman Bank continues to expand and invest in services with a commitment to building strong, long-term partnerships with its customers as well as contributing to growth and prosperity in the UAE.
Entrepreneurs
Faith-Driven Protection: Takaful Emarat’s Role in Shaping UAE’s Ethical Insurance Market
Takaful Emarat Insurance PSC is a beacon of light in a rapidly changing world of insurance, ethical and Shariah-compliant life and health protection solutions. Its rapid growth began from 2008 as a major Takaful operator within the United Arab Emirates that has developed much of its comprehensive products for individual and corporate clients. Having a strong network of distribution behind, Takaful Emarat is now able to offer protection, savings, and investment plans within Islamic principles. As the company continues with its set mission and vision, expect much more influence around the region now that transparency and fairness will be espoused in every move.
Takaful Emarat is actually striving to become an international leader in Takaful insurance in not only the GCC but also all around the Middle East, North Africa, and other Islamic countries. It has already established a status for itself as a trusted provider for the ones seeking security with financial rub of the values of Islam due to its continuous commitment to the core values of Shariah compliance, ethical practices, and transparency. Ethical financial management by the company is again emphasized by its mission. Takaport or Takaful Emarat aims to protect the participants’ financial security while following the ethos of Shariah law. International expertise has supported the offering of value-added products and services offered to the company, which has caused this trust and confidence gained with its participants. Their commitment to fairness, transparency, and acting in the best interest of participants will make them stand out in the insurance industry.
Takaful Emarat Insurance is not just another insurer in the insurance market. The vision of the company is simple: to suggest Takaful as the true alternative to conventional insurance but under Shariah compliance principles. Mutual cooperation, solidarity, and shared responsibility are the foundations that form the principles. Continuous innovation through designing and promoting Takaful products available responding to emerging needs while adopting a modern perspective on insurance means Takaful Emarat would always look forward to making its products relevant and competitive. Over and above all this, the company strives towards the optimal financial performance of both participants and shareholders. Ethical success has to be equalled to financial success.
The expansion regionally and globally reveals more the desire of the company to spread the benefits of Takaful among many; at a time when demand for Shariah-compliant insurance continues to go up, Takaful Emarat is ready to lead the charge towards an inclusive and ethical insurance industry.
A true gem in the midst of Takaful Emarat’s offerings is a very unique concept-the concept of Takaful itself. Thus, compared to traditional insurance, takaful is based on the principle of mutual help and mutual responsibility. In a Takaful program, individuals pay into a common pool, and the contributory conditions of each guarantee that it will be utilized in the event one or more participants suffer unforeseen events that may lead them to financial ruin. This cooperative system guarantees the absence of all types of risk and exploitations, thus a system purely ethical compared to traditional insurance. Essentially, the Takaful contract is nothing but an agreement of donation. The participants contribute for the common good and not for profit. One of the very important positive advantages of such a pooling system is the division of loss liabilities so that no individual is saddled with the full financial extent. The very structure of Takaful goes parallel with the Islamic principles and, hence, is an attractive proposition for people who seek financial protection that goes in tandem with their religious ethos.
Takaful Emarat continues to innovate through improved product offerings to better serve the maturing participant base in a burgeoning Takaful industry. The company offers the most comprehensive range of life and health Takaful products, including protection, savings, and investment plans. This adaptive solution enables the company to effectively address the diverse needs of people, families, and businesses within the UAE as well as internationally.
Takaful Emarat’s expansion is not only the scope of its geographic reach but also its positive impact on the very communities it serves. Translating transparency and fair play, as well as focus in Shariah compliance, into relationships with participants, Takaful Emarat undoubtedly cements these relationship bonds in the long run. Helping to achieve ethical solutions for finance, Takaful Emarat undoubtedly stands at the prime position when it comes to shaping the future of insurance in this part of the world.
Entrepreneurs
Rawan Bin Hussain: Kuwaiti Model Who Took the World by Storm
Rawan, an influencer from Kuwait, managed to glue millions of followers to her account with her gorgeous looks and mesmerizing personality. Her rise to fame was not overnight but through passion, hard work, and the right opportunities. Often known as the “Brooke Shields of Kuwait,” Rawan has surely traveled a long distance in becoming a household name not just in the Middle East but throughout the globe, working on her some of the most prestigious campaigns for brands on the highest levels of fashion and beauty industries- from luxury collaborations with Gucci and Charlotte Tilbury to empowering her followers through this great personal transformation story.
She was initially seen to bear a strong resemblance to famous actress Brooke Shields-an image which immediately welcomed much attention. She didn’t stop there; she used her natural beauty and charm and sprouted more than just pretty pictures on the Instagram network. Then, she was studying law in London, but much bigger dreams resided within her. Instagram merely became her stage. Today, she is the most influential personality on social media in Dubai and one boasting over 6 million followers on Instagram. Transition from a student to a global influencer is a testament of how social media can define careers and create personal brands.
One of the best examples of Rawan’s success is with luxury brands. Becoming an ambassador for Maybelline Middle East in 2016, Rawan is an indication that her career really hit the big time. Following that, she’s been part of some collaboration or another with almost every big brand around. Such as Gucci, Lancome, Charlotte Tilbury and Garami. Collaborations like hers make her an appeal not just as a model but also as a voice to reckon with in beauty and fashion. Through the collaborations, Rawan has proved versatile-from posing for a campaign for high-fashion to fronting a beauty product-and influence is obviously said as one of the reasons. She managed to join the elite circle of global influencers whose voice resonates with millions.
Rawan Bin Hussain may be a glamour and fashion icon, but fame isn’t the only thing she utilized; she used that kind of fame to express her personal battles and triumphs. The reason she is famous one of them is because she shared openly losing weight. Instead, she was subjected to body shamming in the early days of her career and then turned those negativities to be motivation for herself. Through adopting a healthier lifestyle, Rawan changed her body, and it is something she did not hesitate to share at every step with her followers. Being honest about issues and insecurities definitely impacted women who can sit in judgment and placed different values on issues that are dogging most of the women out there. Rawan’s transformation serves as a wake-up call that influencers are also real people with real struggles despite their glossy presence in social media.
Rawan did not go unnoticed in her efforts on social media as well as her engagement with her audience. She was crowned as “Most Influential Social Media Figure of the Year” in Dubai. This recognition ensures a stamp of proof of her genuine effort in communicating with her audience. Her influence reaches and goes beyond fashion as well as beauty. Rawan has inspired a new generation of women to embrace their own journey, whether that’s about body positivity, balancing studies with a career, or one dream that most may think cannot be achieved.
It’s been few months since the launch of her makeup line, House of Rawan, but she’s been unstoppable regarding social influence and proving herself. Her next move may very well be acting or fashion or expanding businesses in other ways. But on one thing, you can bet: no matter where she goes, Rawan will be inspiring millions through her authenticity and sheer will.
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