BUSINESS
Sahil Dharia: Leading Soothe Healthcare’s Mission to Redefine Personal Hygiene in India
In the ever-evolving landscape of personal hygiene, Sahil Dharia has emerged as a dynamic leader at the forefront of change. As the Founder and CEO of Soothe Healthcare, a homegrown company known for its Paree brand of sanitary pads, Sahil Dharia is on a mission to revolutionize personal hygiene in India. With the recent success of a significant fundraise and ambitious growth plans, Sahil Dharia is spearheading a movement towards safer, more accessible, and high-quality personal hygiene products in the country.
Sahil Dharia’s journey in the personal hygiene sector has been marked by passion and determination. Under his leadership, Soothe Healthcare has achieved remarkable milestones, positioning itself as a trusted brand in the industry. The company is dedicated to offering a range of innovative, quality-driven personal hygiene products that cater to the diverse needs of women across India. In a testament to Sahil Dharia’s leadership, Soothe Healthcare recently raised an additional INR 100 crore in an extended Series C funding round. This funding, led by Gulf Islamic Investments (GII), Northern Arc, and KKR-backed Incred, came within a month of the company’s previous successful round, which secured INR 130 crore and was led by A91 Partners. With this latest infusion of capital, the Series C funding now totals a substantial INR 230 crore.
The impressive success of these back-to-back funding rounds underscores Sahil Dharia’s ability to attract strategic investors and showcase the growth potential of Soothe Healthcare. It positions the company for a significant expansion that encompasses manufacturing capabilities, increased capital expenditure (capex), and robust investments in marketing and distribution. Soothe Healthcare’s visionary leader, Sahil Dharia, recognizes the importance of diversification to cater to evolving consumer needs. The company recently ventured into the realm of baby care with its Super Cute’s baby diapers. This strategic move has seen remarkable growth, with sales more than doubling over the past year. It demonstrates Sahil Dharia’s ability to identify market opportunities and respond effectively to meet the demands of consumers.
Sahil Dharia’s leadership at Soothe Healthcare has garnered significant attention from investors who are confident in the company’s trajectory. The recent round of funding was marked by a secondary transaction in which Sixth Sense Ventures sold a portion of its stake to GII, one of the leading backers in this extended Series C round. The new investors are content with the company’s growth pace, with Paree’s success standing out as a testament to Sahil Dharia’s leadership and vision. “We are excited to invest in a category leader,” said Mohammed Alhassan and Pankaj Gupta, joint CEOs of GII, expressing their enthusiasm for the company’s journey. GII, as a socially-conscious investor, recognizes the underpenetrated personal hygiene market in India and its potential for transformative growth.
For Bama Balakrishnan of Northern Arc, supporting Soothe Healthcare aligns with the fund’s focus on promoting businesses and products that benefit women customers. Sahil Dharia’s leadership in addressing feminine hygiene requirements across the country is applauded, reflecting his commitment to improving the lives of women in India. Sahil Dharia’s leadership journey at Soothe Healthcare is a testament to the transformational power of visionary leaders. As the company prepares to expand and invest further in its mission to redefine personal hygiene in India, Sahil Dharia remains at the helm, guiding the way toward a brighter and healthier future for women across the nation.
Under his leadership, Soothe Healthcare is poised to lead the charge in closing the gap in personal hygiene product adoption in India, addressing a fundamental need for women’s well-being. Sahil Dharia’s vision and passion are the driving forces behind the company’s success and its mission to empower women with safe, high-quality, and accessible personal hygiene solutions.