BUSINESS
Buy Now and Pay Later with Yezdi Lashkari’s Flexmoney

Yezdi Lashkari is the founder of Flexmoney, a company that provides credit as a service with an ecosystem of partners to a new generation of young, ambitious internet consumers in India and Southeast Asia.
He is a senior business and product executive with more than 20 years of experience running global software firms and entrepreneurial startups in areas such as digital entertainment, consumer internet, payments, mobile, and cloud infrastructure, and has worked in both India and the United States. Yezdi has also supervised businesses at the Microsoft Ventures Accelerator.
In 2015, the MIT graduate decided to dig down in the trenches and develop a consumer loan organization that used technology to deliver credit, something the ecosystem was trending towards. Instead of becoming a direct-to-consumer company, he formed a partnership with banks and NBFCs who were threatened by the D2C industry, and Flexmoney was established.
Yezdi’s mission with Flexmoney is to address the massive digital credit market opportunity created by e-commerce, EMI, and BNPL checkout finance, as well as the consumer shift to mobile-first payments and banking, which has created a market gap for a mass-market digital purchase credit product across the ecosystem.
Flexmoney is essentially an online buy now, pay later platform that allows customers to obtain short and quick digital credit lines to fund their e-commerce and other online transactions. Flexmoney wants to expand its credit network to include a larger number of lenders and merchants, as well as offer a number of new products and solidify its position as India’s top digital credit and BNPL infrastructure.