Solving Sleeping Problems With Neend, Surbhi Jain

Surbhi Jain is the founder of Neend, a free app that lets you unwind and sleep with stories, calming sleep noises, meditation, and more in regional languages. It features sleep stories, Nidra-inspired stories, and peaceful music to aid sleep, was developed and published.

Surbhi Jain, who was born and raised in Lawa, Rajasthan, a small village with a population of about 5,000 people, has fought her entire life for the right to a basic education. In a government school in the town where she was born and raised, there are no teachers for critical courses like physics or arithmetic. Surbhi spent the most of her school years studying on her own because her community lacked good private teachers. She is a 2009-14 batch IITB alumna. Surbhi worked in operations, venture capital, and consulting for firms including Opera Solutions, Holachef, Kae Capital, and xto10x Technologies after completing her BTech.

When COVID-19 was released in 2020, she began her entrepreneurial journey. Surbhi and her entire family acquired coronavirus, and as a result, she began to experience sleep issues. She slept well before the virus, but she couldn’t sleep properly thereafter. For the first time, she sees how difficult it is for those who can’t sleep in general. This helped her understand the gravity of the problem while simultaneously emphasizing the scarcity of acceptable tools and ideas for dealing with it. And after months of research she launched Neend.

Surbhi collaborated on content for Neend with a number of specialists and creators. The app has witnessed massive organic growth after posting its MVP on YouTube, with 10 million listens for its content in the previous few months. It has 80,000 downloads, the most of which are organic. They are currently expanding their multilingual offerings, debuting in Marathi, Tamil, Telugu, and Bengali. The team is also attempting to introduce a few relaxation-based products to assist customers in de-stressing, relaxing, and sleeping better.