Entrepreneurs
Flydubai: Dubai’s Low-Cost Airline Soaring to New Heights

When it comes to low-cost air travel, Flydubai leads the pack in the Middle East. This low-cost carrier – and a subsidiary of the government of Dubai – was formed in 2008 and has since become well known for budget-friendly flights to 124 destinations across the Middle East, Africa, Asia, and Europe. Its major operations are from Terminal 2 at Dubai International Airport, although a few start flying from Terminal 3. With emphasis on accessible travel, Flydubai pursues its growth to make the world’s travel network accessible from within the heart of Dubai.
Flydubai was launched by the government of Dubai in July 2008 as an ambitious project to offer low-cost but convenient air-traveling options from Dubai. Even though it was not one of the companies in The Emirates Group initially, the airline still had its sister airline, Emirates, help its growth to maturity. The firm placed an order for 50 Boeing 737-800s at the Farnborough Air Show worth $3.74 billion. Flydubai’s first airplane was delivered in May 2009 and began scheduled flights on June 1, 2009, with flights to Beirut and Amman. From these modest beginning, it has scaled up its network quickly.
Flydubai’s growth journey is not without issues, however. The 2019 worldwide safety concerns grounding of Boeing 737 MAX aircraft severely impacted Flydubai’s operations. As of now, 11 MAX aircraft remain grounded while more than 220 were on order; financial losses were significant for Flydubai. It reached an interim agreement with Boeing and continued to grow. The COVID-19 pandemic also proved to be a test of strength for the airline, as loss came about in 2020 with an amount of $194 million due to revenues declining to more than 50%. The situation pushed flydubai to cut the salaries of its employees and make moves for temporary unpaid leaves. Despite this, Flydubai bounced back by launching new routes and even receiving an order for 225 Boeing 737 MAX aircraft worth $27 billion at the 2017 Dubai Air Show, the biggest single-aisle jet order in the Middle East.
Until June 2024, Flydubai operates a fleet made entirely of Boeing 737-800s and Boeing 737 MAX aircraft. The airline has increased its fleet and upgraded its aircraft, but the wide-body Boeing 787-9 Dreamliner was its first wide-body aircraft. The order of 30 Dreamliners announced for $11 billion at the 2023 Dubai Airshow is likely to help the airline to operate routes longer over the country routes to places like the UK and Australia, in short, maximizing the airline’s reach in other territories. Increasing its fleet size and entering various strategic partnerships are the essentials to the growth of Flydubai. The airline enjoys codeshare agreements with many major carriers, including Emirates, Air Canada, and United Airlines, which gives the passengers access to a wider network and seamlessly integrates the flight.
Flydubai has made great efforts to satisfy the needs of business travellers. In 2013, the airline began offering business class on specific routes with extra-spacious seating, premium meals, and entertainment.
END. The 12-seat capacity for its business class cabin allows travellers to have a much more comfortable ride by having priority check-in and fast-track security. Economy class could also offer varied options for meals and entertainment in longer routes. Flydubai is not only expanding geographically but is also investing in technology and innovation. The airline recently established its Indian Development Centre in Hyderabad and dedicated itself to improving the passenger service systems and technology innovations. This obviously remains in line with Flydubai’s concept of not lagging behind in the aviation while ensuring advancements so that innovative solutions are implemented, always remaining ahead in the competitive market.
Today, Flydubai links over 110 destinations as it constitutes an important connection between Dubai and the rest of the world. This airline operates from Dubai International Airport, using Terminal 2 and Terminal 3 to ensure that there is a smooth transfer for passengers. Flydubai also uses Al Maktoum International Airport in growing to cater for its outbound flights to regional and international destinations. The slogan of this airline, “Get Going,” defines the airline’s mission towards making traveling easy and trouble-free, be it business or leisure. As Flydubai moves on to the ahead, it really keeps heavily focused on providing affordable and quality air travel options that keep the world connected with Dubai.
Air carrier bases its robust growth strategy on strategic partnerships and a fleet ready to expand into the most promising future opportunities. The acquisition of the Boeing 787 Dreamliner, as well as the on-going fleet renewal by Flydubai, makes for a very exciting proposition in accessing new markets all over the globe. In that respect, Flydubai is bound to remain a pliable and dynamic player within the global aviation industry.
Whether close regional or farther international, the flydubai services offer a mix of value and class that continues to attract travellers.