CEO Of TopRank Marketing, Lee Odden

Lee Odden is the CEO of TopRank Marketing and a B2B marketing strategist, author, and international speaker. As a digital marketing guru, keynote speaker, and author, he has a lot of feathers in his cap. He has also served as the face of numerous popular web firms throughout the years. Optimize: How to Attract and Engage More Customers by Integrating SEO, Social Media, and Content Marketing is his most well-known book.
Lee has been a digital marketer since the late 1990s when he began working in web development and internet marketing. He worked on custom web development and online marketing initiatives for firms like Toro, Supervalu, and the US Veteran’s Administration after helping establish a scalable web solution for numerous industry verticals.

Misukanis & Rodgers, a start-up PR business, piqued his interest in web marketing. After bringing an SEO and web marketing service called TopRank to the firm a few years ago, the service grew into a company called TopRank Marketing, and he was named CEO.
He led the agency’s overall business and marketing strategy, oversaw all holistic and customer-centric digital marketing solutions, and established thought leadership for the agency brand in the areas of content marketing, influencer marketing, social media marketing, and SEO as CEO.
The Wall Street Journal, The Economist, and Forbes, as well as CMO.com and MarketingProfs, have recognized his work integrating search, social, content, and influencer marketing for B2B firms.