BUSINESS
Founder Of BookingJini, Sibashish Mishra
Sibasish Mishra is the founder of BookingJini, which is a Shopify type of platform that allows hotels to create unique websites, handle bookings, increase revenue, and market their properties.
Mishra is a graduate of Bhubaneshwar’s Xavier Institute of Management, observed something unusual about boutique hotels a few years ago. He pointed out that they rely significantly on online travel agencies (OTAs). More surprisingly, despite being a bare-bones placeholder most of the time and sometimes a relic from the early days of the internet, these hotels’ websites received 500-1,000 hits every day.
Sibasish Mishra established BookingJini, a hotel software-as-a-service provider, in Bhubaneshwar in 2016. It was a very out of the way decision that time. However, it currently has 500 hotels in five states using its services, and it has funded Rs 6 crore so far. It offers hotels a safe and single-dashboard view of their day-to-day operations, as well as custom-designed mobile-friendly websites to increase sales.
The tourism boards of states like Odisha, Kerala, Tamil Nadu, Nagaland, and Tripura, as well as chains like Lemon Tree, Postcard, Mayfair, ITC WelcomHeritage, HHI, WW Hotels, The Landmark, and others, are among its clients.
Sibasish believes it has the ability to revolutionise the way small and medium-sized hotels operate in the future. There are 70,000 hotels in India, and BookingJini holds a 6% share of the market. Sibashish’s initial goal is to increase this to 15%.